Monday, September 23, 2013

BACK to high school FOR DIGITAL STRATEGY

It’s onerous to believe that a year past i used to be within the initial stages of leading the event of the Digital Strategy and Communications Management Certificatefor University of provincial capital faculty of continuous Studies. (That’s a mouthful.)

We’d simply started, had an enormous image define of what the 3 courses would appear as if and were getting ready to choose the team that might bring the fabric to life and become the instructors.
Our point was tight and, whereas I didn’t say something aloud, I had my doubts we’d be launching in Jan. in the end educational establishments crawl, right?

In this case I couldn’t are additional wrong. Cindy Bettcher, ED Carson and Lee McTavish, the leaders at U of T SCS, we tend tore as committed as we were and receptive suggestions and shaking things up. They pushed North American nation and did no matter they might to make sure things stayed on the right track.

Fast forward to fall 2013 and we’re launching the third of our 3 courses,Advanced Practices in Digital name Management. I actually have the pleasure and honour of teaching it and reuniting with a number of the scholars UN agency started with the program at the start of the year – the first adopters. terribly exciting.

We try this by staying on prime of the trends, problems and changes and golf shot them in an exceedingly promoting communications context. we tend to additionally invite guest lecturers UN agency area unit leaders in their field to share their experience (three to four per course), host panels and area unit presently performing on a series of business partnerships. And we’re active on social channels. you'll follow the discussion on Twitter #digitaledu.

For fall 2013, we’ve stuffed 2 sections of our Foundations Course and have a wait list. There area unit some places obtainable for Social On the within – our second course.
It’s been nice operating with the instructors, Diane Begin, Marcus Daniels, Cyrus Mavalwala and Eden Spodek and I’m wanting forward to consequent term.

We’re additionally hosting a give-and-take known as Social Media Goes to school at Social Media Week TO on Sep twenty five. therefore if you’re concerning|inquisitive about|fascinated by} hearing additional about the Certificate and our approach to digital and social media education – and notwithstanding you’ve already listed – we tend to hope to examine you there